Dr Nic Lucas | Human Optimization Specialist


About Dr Lucas
BSc, GDClinEpi, MHSc, MPMed, PhD, ACTL, CertNeuroMod
Dr Lucas graduated with a BSc in Clinical Science from Victoria University in 1997.
In 1999 he earned a Master's Degree in Health Science at Victoria University, completing his thesis in Psychophysics with Dr Heather Wheat from the University of Melbourne.
He continued his studies at the University of Newcastle and in 2002 completed a Degree in Clinical Epidemiology.
In 2004 he completed another Master's Degree specializing in Pain Medicine at the University of Newcastle, with Prof Nikolai Bogduk, OAM.
In 2006 he started a doctorate at the Faculty of Medicine, University of Sydney with Professors Les Irwig, Petra Macaskill and Nik Bogduk, and in 2012 received his PhD in Physical Medicine.
He then studied Influence and Persuasion with Professor Robert Cialdini from Arizona State University, and Habits and Behaviour Change with Professor BJ Fogg from Stanford University.
He followed this with training in Cognitive Science and Lateral Thinking with Dr Michael Hewitt-Gleeson at the School of Thinking, and Cognitive Mindset Coaching with Satyen Raja from Accelerated Evolution.
As an educator and scientist, he has lectured in neuroscience, pain medicine and evidence-based practice, and was an executive scientific editor for 16 years.
His published works in the fields of Critical Thinking and Philosophy of Medicine are used by scientists around the world.
His research has been published in Experimental Brain Research, the Journal of Clinical Epidemiology, the Clinical Journal of Pain, Medical Research Methodology, International Journal of Osteopathic Medicine, BMC Musculoskeletal Disorders, and Medicine Health Care and Philosophy.
His books on Stress and Anxiety were best sellers on Amazon (USA) in Mental Health.
His first business was the Institute of Clinical Education, followed by a publishing start-up that he sold to Elsevier, the world's largest medical publishing company.
Since then, he has founded businesses in health care, online education, consulting, publishing, and nootropic supplements for cognitive enhancement, and has generated millions in revenue.
Since 2012 has worked with founders, entrepreneurs, business leaders and career professionals on cognitive enhancement and peak performance to support personal growth, mental wealth, career progression, and profit optimization.
His most recent focus is the human electrome and non-invasive brain stiimulation (NIBS) to enhance neurologic function in people with cognitive and learning difficulties, chronic pain, mood disorders, and movement disorders.
NeuroCogniX
Mental Edge, Mental Wealth
Designed for intellectually curious individuals seeking personal and business growth based on reason, logic and science, NeuroCogniX offers cognitive and neuromodulation protocols that leverage the power of neuroscience and coaching philosophy for exceptional cognitive and emotional performance.
The Protocols
Each protocol in the NeuroCogniX Framework is tailored to a specific cognitive potential. When cognitive functions are operating at their best, people experience the following capabilities*:
Open Up the Phenomenal Partnership of Your Brain and Mind with NeuroCogniX
Why Entrepreneurs, Business Leaders and Career Professionals Seek Out NeuroCogniX
Every person presents with a different challenge, goal, objective or problem. Here are a few of the more common ones based on over 10 years working with clients.

1. Constant distraction, losing focus, reduced productivity.
2. Difficulty integrating new information.


3. Resistance to change and adapting to new situations.
4. Innovation is hard, new ideas are a challenge.


5. Brain fog and making mistakes.
6. Finding stress a challenge, difficulty with emotional stability.


7. Finding it hard to read and influence others.
8. Indecisive, lose track of time, struggle with goal attainment.


9. Overwhelmed with data, not thinking clearly and logically.
10. Misunderstanding people and reading situations the wrong way.

The NeuroCogniX Cognitive Protocols
Each protocol in the NeuroCogniX Framework is tailored to a specific cognitive potential through related brain nuclei and neural networks.
NeuroManifest
Amplify Your Potential: Unlock extraordinary clarity about your goals, forge a deep connection with your vision, and harness the power of self-reflection and cognitive control.
By engaging the neural networks of the Prefrontal Cortex, Anterior Cingulate Cortex, Default Mode and Central Executive Networks, NeuroGoal enables exceptional goal achievement.
NeuroFlow
Embrace Cognitive Fluidity: Embark on a transformative journey of enhanced cognitive flexibility, conflict resolution, and inner unity.
By engaging the Default Mode Network, Medial Prefrontal Cortex, Amygdala, Insular Cortex, and Sensory Processing Areas, NeuroFlow facilitates a profound experience of cognitive fluidity and unity with oneself.
Explore new dimensions of thought, navigate conflicts with ease, and foster a harmonious connection within.
NeuroCore
Experience Your Core Essence: Open yourself to a profound journey of self-discovery and liberation from constraining labels and limiting identities.
By activating the Prefrontal Cortex, Anterior Cingulate Cortex, Insula, Default Mode Network, and Central Executive Network, this protocol stimulates alpha and theta brain waves. Experience enhanced self-awareness, emotional processing, and cognitive flexibility, leading to a renewed sense of self and a liberated future with NeuroCore.
NeuroMetanoia
A Transformative Experience: Embark on a journey of self-discovery and emotional liberation.
By activating the Prefrontal Cortex, Amygdala, Insula, and Anterior Cingulate Cortex, this protocol unlocks heightened awareness and profound breakthroughs.
Gain a deeper understanding of negative emotions, explore their impact on self-concept, and cultivate new perspectives.
NeuroMetanoia enables you to trigger transient, intense hyper-plastic mind and brain states.
NeuroSwitch
Emotional-Cognitive Fusion: Engage the amygdala, insula, cingulate cortex, prefrontal cortex (vmPFC, ACC), and default mode network (DMN) to dynamically activate brain regions associated with emotional processing, self-referential thinking, emotional regulation, and cognitive control.
Disrupt negative rumination, encourage introspection, and cultivate positive feelings and proactive thoughts.
Experience the power of emotional-cognitive integration for personal growth and transformation with NeuroSwitch.
NeuroCognix Protocols
Breakthrough your current thinking, rewire your brain, and discover highly effective techniques to shift your mind.
Entrepreneur
Optimize the X10 Entrepreneurial Strengths to find, attract and create clients for your business for growth and profit.
Your health
Discover your deepest commitment to life and well-being through critical thinking and evidence-based health care.
CLIENTS, PAST AND PRESENT